|
Date |
Manufacturer |
Notes |
Inside View |
Outside View |
| ca
1939 |
Unknown |
Here is another set of lights
offering the Detector lamps. The set is unbranded, but I strongly
suspect that it is a Reliance offering. Also shown above is an
interesting variation of this set that, while sold in an identical
box, was not actually a Detector outfit. The set included was
actually a parallel wired seven light string. This variation was
sold in 1941, when production supplies were running short due to the
War. The mismatched set has an over pasted label that attempts to
make the box contents match the box description. |
 |
 |
| ca
1939 |
Thomas Importing Company
(TIMCO) |
A nice little outfit that includes imported Japanese shunt type
lamps, the paint on these lamps was quite thin, and as a result
they scratched easily as evidenced here. |
 |
 |
| ca
1939 |
Unknown |
This "generic"
outfit is not marked as to maker. It does, however, include an
interesting instruction card, explaining how to secure the lights
onto the tree branches without using clips of any kind. The sockets
on this outfit are of green Bakelite, which in itself is most
unusual. This is the only outfit like this I've ever seen. |
 |
 |
| ca
1939 |
Holiday? |
Another "generic"
outfit, using imported C-9 intermediate based lamps. All three forms
of Christmas lighting, C-6, C-7 and C-9 were offered in this box
style. |
 |
 |
| ca
1939 |
Majestic |
A very colorful box
for the times, this set was marketed for just three or four years. |
 |
 |
| ca
1939 |
Associated Manufacturers Company |
An expanded 15
light set in an unusually plain box. |
 |
 |
| ca
1940 |
NOMA |
A tree top star
with glass rays. The edges of the glass are ground at an angle, so
that when lit, light concentrates around the edges of the rays,
giving a neon-like effect. Later versions of the star had Lucite
points. |
 |
 |
| ca
1940 |
Novolite |
This box style was
used by many companies, including Peerless and Reliance. This set,
branded "Novolite", is the only box of the brand that this collector
has ever found. It uses an American-made cord with imported Japanese
C-9 intermediate based lamps. |
 |
 |
| ca
1940 |
Paramount |
The Paramount
Star-Lites were a popular offering, and were sold both before and
after World War II. The stars were offered in both one color and two
color versions, and snapped together, allowing for lamp replacement
if necessary. |
 |
 |
| ca
1940 |
Peerless |
 As
the Great Depression dragged on, Christmas lighting manufacturers
did everything they could to reduce costs. This example shows the
Peerless company's cost cutting measures, finally marketing their
lights in a very generic and low cost box. Compare this box with
their 1936 offering pictured above. |
 |
 |
| ca
1940 |
Polly |
An expanded 15
light outfit, marketed in a cost cutting box simply printed with
gold stars. |
 |
 |
| ca
1940 |
Reliance |
An inexpensive bell
light set, marketed in colors typical of the late 1930s. |
 |
 |
| ca
1940 |
Reliance |
C-6, C-7 and C-9
lighting sets were marketed by Reliance in this box style. Atypical
for that company, the sets used American made lamps and the boxes
proudly proclaimed their inclusion. This set employed Westinghouse
lamps. |
 |
 |
| ca
1940 |
Radiant |
Although most
outfits sold under the Radiant name included imported lamps, this
set has been stamped "Equipped with GE Mazda Lamps" and the front
bottom edge. |
 |
 |
| ca
1940 |
Royal |
Royal sold this set
of bell lights, almost identical to those sold by Reliance. This
sets is another example of cost-cutting measures used in the late
30s, with thin cords and less colorful box printing. |
 |
 |
|
End of Chapter
HOME
TABLE OF CONTENTS
BACK
|
